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Today: British Airways unveils its brand-new First Class
UK’s flag carrier British Airways has unveiled its brand-new First Class seat, combining elegant design with expert British craftsmanship, reflective of modern British luxury travel. The new cabin forms part of the airline’s A380 retrofit plans, expected to take to the skies in mid-2026.
The airline’s new First Class has been carefully designed to provide the feel of a modern luxury hotel, alongside home comforts and thoughtful British touches at 35,000ft. The seat has been beautifully curated by expert designers and world-class manufacturers from all corners of Great Britain and Ireland, including London, Glasgow, West Yorkshire, Kilkeel and Dublin.
The new seat is ultra-wide (36.5inches), with a bed length of 79 inches, and features a multi-purpose ottoman and elegant stowable table, a 32-inch 4K TV screen, adjustable mood lighting including scenes such as ‘relax’, ‘dine’ and ‘cinema’. The seat can be adjusted with the touch of a button to find the perfect level of comfort and is located within a cocooned 60-inch curved wall for ultimate privacy, whilst still providing a spacious environment. For passengers traveling together in the center of the cabin, the divider slides open to create a shared lounge space, and the stowable tables mean passengers can enjoy ‘buddy dining’ in the seat with their travel companion.
Elsewhere, the suite features an ambient light with an eye-catching design that subtly references the airline’s speedmarque and further nods to Concorde. The suite features window blinds, activated by buttons on the internal control panel for all three windows per seat. The soft paneling inside the seat also helps with acoustics and absorbing sound, which adds to the sense of being in a cocooned, private space. Pssengers can also use the seat’s brand-new ‘do not disturb’ functionality on its wireless control tablet, which notifies crew if they wish to maximise their rest on board.
The elegant curves throughout the new First Class cabin take inspiration from British Airways’ Concorde wings, giving a natural flow to the space and creating a welcoming environment. PAssengers can now simply wheel their luggage into their personal luggage space, making it even easier to settle in before their flight.
British Airways’ Chief Customer Officer, Calum Laming, said: “We’re incredibly proud to launch the next era of First that pushes the boundaries of comfort, luxury and modernity, taking into consideration customer preferences and expectations to the finest detail. “This coupled with our incredible colleagues delivering a world-class service, following the launch of our First Service Specialists scheme, as well as the many benefits of flying First such as First Wing entry, access to our award-winning lounges including our Concorde Room and priority boarding, means we truly believe we offer a winning combination in delivering an extraordinary experience for our customers.”
The airline listened to colleagues and customers to help shape design elements and specific features to suit preferences, such as the carefully placed stowage with useability and purpose in mind. The airline also introduced its fully rectangular bed following customer feedback that replicates all the comforts of a home environment. The airline also worked closely with world-class manufacturer, Collins Aerospace RTX business, to create the First seat, following its involvement in carefully crafting British Airways’ Club Suite and short-haul aircraft seats earlier this year. British Airways is continuing to invest in its overall customer experience and has already rolled out over 120 initiatives as part of its £7billion transformation focus, from brand-new short-haul seats, free Wi-Fi messaging on board to refreshing its lounges across its global network.
Below are some more photos of the new British Airways First Class product.
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WoW…did u get paid by BA for this report???
It reads like a BA official announcement…
Hopefully the BA catering and crew service comes along with this New First Class..
The proof will be in the pudding! Sometimes the most boring looking 1st seats are the most comfy. I love the Qatar A380 1st class seat. No door (not my thing in any case frankly) but hugely comfy seat/bed. The wheely case cupboard is great – but does it take a max sized case that is stuffed?!
The sloping armrests look uncomfortable, hard to gauge the level unless you see someone sat in the seat. Otherwise it looks impressive!